The Sun is reporting that Sirius XM will make an offer to extend its contract with Howard Stern, but not at a rate that he's likely to accept. The media giant has been positioning itself to reach a new audience, lining up podcasts and on-air talent that resonate with younger listeners.

Signs point to SiriusXM not renewing its contract with radio legend Howard Stern—and his employees are preparing for the change. According to Howard Stern’s employees, “the writing has been on the wall for well over a year” that SiriusXM wouldn’t be renewing the radio host’s $500 million contract.

Howard Stern is no fan of his younger rival at SiriusXM. Stern can’t stand SiriusXM colleague Alex Cooper, the host of the podcasting behemoth Call Her Daddy, because of how big her empire has gotten,