Netflix and Amazon struck a deal that will let advertisers buy up programmatic inventory on Netflix via Amazon's demand-side platform ...

Want the skinny on Amazon's announcements? Enquire within. Sadly B&T didn't get an updated on Pat Cummins' back injury.

Kantar’s Media Reactions report places Amazon, Twitch and Prime Video in three out of the top five consumers’ preferred ad spaces.

NEW YORK—In a landmark agreement to overtake the burgeoning connected TV (CTV) advertising market, Amazon Ads and Roku today announced a new integration that gives advertisers access to the largest ...

Trusted TV has automated much of its commercial production process, using AI to draft scripts, narrate voiceovers, and generate b-roll footage. However, a professional human is still in the loop to ...

If you're following The Trade Desk, Amazon, or the future of connected TV advertising, the competitive landscape is shifting fast.

Amazon’s advertising unit on Wednesday introduced its roster of presenting sponsors for the opening season of Prime Video’s ...

On Monday, James teased via X “The Second Decision” would come out Tuesday at noon ET. A 10-second video of James walking to an open interview chair at the free throw line of a basketball court ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...