Texas Tech unveiled new logos and plans to gradually replace all of its old logos over the next few months. The university ...

The logo stayed flat until 2000, when the university beveled it to make it look more modern, similar to Texas A&M's. While ...

An NCAA committee has proposed allowing sponsor patches on jerseys, potentially starting next year. Currently, only equipment ...

It's hard enough to please the general public with a new logo, but impressing sports fans is a whole other battle, as ...

The NCAA's Division I Committee has recommended a proposal that would allow schools to sell space for up to three logos on ...

A stripped-back rendition of its 3D varsity style logo, the new Texas Tech logo features two overlapping 'Ts', depicted in a ...

Texas Tech unveiled a new simplified 'Double T' logo, but fans aren’t happy, calling it dull and too similar to other teams’ designs.

INDIANAPOLIS — The Indianapolis Indians will have a different look starting next season that pays tribute to its early 1900s baseball heritage. The team unveiled a new logo and uniform on Friday after ...

Texas Tech's athletic department just announced a major rebrand on a random Tuesday in October.

AI judging, sports betting and global expansion mark the dawn of a new era Action sports lovers, now hear this. The X Games, which has held its Winter X in Aspen, Colorado for 25 consecutive years, is ...