"Achieve an effortless beauty with this soft and pretty makeup look that enhances your natural features. Start with a lightweight foundation for a flawless base, then add a touch of blush for that ...

It’s a pretty great parenting move. Maggie Katz, a mom-of-two and content creator, recently revealed that she refuses to use the word “pretty” when letting her daughter use makeup. In a viral TikTok ...

Hi, Vogue, it's Amanda Seyfried, and I'm gonna show you how I get ready, and I'm gonna do a pretty basic go-to makeup look. First step, drinking my celery juice. Apparently that's what you do. You ...

Belly was, for the most part, makeup-free in the first two seasons. In season three, Belly, conversely, favors a prominent cat-eye and a handful of viral products, from Glossier’s Ultralip High Shine ...

DEAR ABBY: My mother is constantly berating my daughter, “Hillary,” about her looks, calling her a slob and telling her she needs to wear makeup and look “pretty” so she can feel good about herself.