Editor's note: The following is a guest post from Lee Peterson, executive vice president of brand, strategy and design at WD Partners, a global retail design firm. In early June, Walmart surprised the ...
When Micky Onvural walked into Bonobos two years ago as chief marketing officer, her goal was to put Bonobos on the map. For better or for worse, that happened within months when Walmart announced a ...
Wal-Mart Stores Inc.’s acquisition of Bonobos is classic Goliath and David. But if that means Goliath swallowing up David, Bonobos founder Andy Dunn has different ideas. Dunn, who sold his company in ...
Last year, Walmart acquired menswear site Bonobos for $310 million in cash. Now the retailer is adding the brand to a Walmart-owned website. A few days ago, Walmart opened an online shop for Bonobos ...