Color doesn't have an effect on a car's performance, efficiency, or comfort, but it can be a key factor when buying a vehicle nonetheless. In fact, a 2021 survey from Axalta found that color is an ...
Do you take resale value into account when shopping for a new vehicle? You're not the only one. But make and model aren't the only factors when it comes to figuring a used car's worth — so is color, ...
Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...