Riding the hype of Barbie, Mattel is coming in hot with an arsenal of 16 brand new movies to expand the Mattel Cinematic ...
By Danielle Broadway LOS ANGELES, Feb 3 (Reuters) - Apple TV will debut “Matchbox The Movie” in October, betting that Mattel’s classic car toys — tiny enough to slip into matchboxes — can spark a ...
Barbie, it seems, was just the beginning. Toy brand Mattel has plans to use its iconic Matchbox die-cast toy car line as the subject matter for new live-action movie — and, the brand announced on ...