Name, image and likeness has been a polarizing topic across college sports in recent years. Since the NIL era officially began in 2021, controversy has surrounded the lack of regulation and ...

Since the NIL era began in 2021, college basketball has seen a surge in spending. In 2025-26, an estimated $932.5 million was spent on NIL products and services for men’s and women’s basketball, ...

The landscape of collegiate athletics has been transformed by Name, Image, and Likeness (NIL) policies, with women athletes emerging as unexpected leaders across these new opportunities. While initial ...

Players were once locked out of earning any additional money for themselves based on their likeness. Instead, the university got to pocket the cash from all jersey sales in the campus team store. Now?

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The College Sports Commission (CSC) has softened its stance on NIL payments to student-athletes in yet another change of direction following the landmark House v. NCAA settlement earlier this summer.

HUBER HEIGHTS, Ohio (WDTN) – Principals across Ohio will soon be sending in their decisions on an emergency vote that would allow student athletes to profit from their Name, Image, and Likeness—also ...

The financial landscape of college football is undergoing its biggest shift yet. With the first season of formal revenue sharing now in place, players are projected to make nearly twice as much money ...

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NEW YORK (AP) — Three years into the new age of college sports, where athletes are allowed to profit from their successes through name, image and likeness deals, everyone is still trying to find out ...

The College Sports Commission approved over $75 million in NIL deals for student-athletes in March and April 2026. Total approved NIL deals for the 2026 calendar year have surpassed $115 million. The ...