TikTok is introducing Buy Direct and Shopping Assistant, bringing AI product guidance and direct brand checkout closer to the ...
TikTok is adding a new checkout feature where shoppers can buy directly from brands in its app—separately from TikTok Shop—as ...
On October 5, 2026, at Advertising Week NYC, TikTok announced two features, Shopping Assistant and Buy Direct, that integrate discovery and transaction into a single flow. These tools represent a move ...
TikTok has debuted its new AI shopping assistant and quick checkout feature that will boost the platform's shopping capabilities.
TikTok unveiled a set of AI-powered agentic commerce and advertising products on October 5, 2026, in an announcement on its ...