Luckily, The Duracell Scientist jumped in to save the day, leveraging Duracell batteries with Power Boost™ Ingredients, and confirmed what’s really under those QB wristbands in a playful twist that ...

Duracell debuted a nostalgia-laden holiday campaign that features an ad stitching together real home movies, per details shared with Marketing Dive. Wieden + Kennedy New York assisted with the effort.

Batteries never seemed so cool. An ad featuring Seahawks fullback Derrick Coleman is getting rave reviews. “USA Today headlines it a ‘commercial that will give you chills,'” says KIRO Radio’s Tom ...

THE AD: Like Tubi's infamous 2023 Super Bowl spot, Duracell's 2025 ad does not immediately appear to be a commercial. Instead ...