Looking to restore consumer confidence in Firestone tire performance and quality, Bridgestone/Firestone announced today a national advertising campaign, that will focus on “Making it Right,” the ...

CHICAGO (May 20, 2015) — Bridgestone Americas is playing up the skills of the mechanics at it Firestone Complete Auto Care locations in a new television ad spot, titled “Handcrafted,” and encouraging ...

Bridgestone/Firestone Inc. on Friday will launch an ad campaign intended to restore consumer confidence in the embattled tiremaker, with spots featuring Chief Executive John Lampe and race car drivers ...

That short, somewhat perplexing message is the underpinning of the new advertising campaign for Bridgestone Americas' Firestone brand. “People are keeping their cars…now longer than ever—on average 10 ...

NASHVILLE, Tenn., April 16, 2025 /PRNewswire/ -- Firestone, a subsidiary of Bridgestone Americas (Bridgestone), today announced the debut of its latest touring tire, the Firestone Affinity AS tire.