Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Artificial intelligence is rewriting the rules of search. As Google continues integrating AI ...

Capture long-tail traffic through People Also Ask results. See how to identify opportunities and build content that stands out.

Google's John Mueller answers a question about a website built with an expired domain that's having ranking issues.

Look, a strong SEO foundation still gives your content a fighting chance. AI tools often trust what search engines already ...

Google removed the ability to see 100 search results per page and both third-party tracking tools and maybe even Search Console seem off since.

Google's actions against SERP scraping are forcing the search industry to reconsider how much ranking data is actionable.