LEWISVILLE, Texas--(BUSINESS WIRE)--JCPenney today unveiled its plans for JCPenney Beauty, a new, inclusive in-store and online experience that reflects customers’ beauty wants and needs, no matter ...

JCPenney plans to roll out its new beauty experience nationwide a year after introducing the retailer-owned concept. “We exist to celebrate and serve America’s diverse, working families, which is why ...

PLANO, Texas--(BUSINESS WIRE)--JCPenney is thrilled to announce an exciting collaboration with Larry Sims, one of Hollywood's most sought-after hairstylists, to launch a special salon experience just ...

Holiday cheer often sparks the urge to get dolled up for our year-end celebrations. Entertainment and beauty icon Gabrielle Union and celebrity hair stylist Larry Sims want to make this desire is as ...

If you ever wanted to get one of Gabrielle Union's fabulous red carpet hairdos, you can finally do so — and at an affordable price! Noted celebrity hairstylist Larry Sims — who's worked with the ...