ZDNET's key takeaways Snapchat's Imagine Lens is now free for all US users.The AI Lens turns your typed prompts into custom ...

Snap unveiled updates to Lens Studio.  Now it is easier to build engaging Lenses (AR experiences).  These Lenses will be available in the Specs coming in 2026.  Snap has been in the smartglasses space ...

Snap is continuing to lay the groundwork for its first consumer-ready AR glasses called Specs. While the company has still ...

Snap is releasing a new version of its AR development tool, called the Lens Studio 5.0 Beta, to developers starting today. The new AR development tool is designed to support more advanced AR ...

Snapchat, the social networking leader in augmented reality (AR) experiences, has launched a new Lens Creator Reward program that will “celebrate the most creative Lenses” developed by creators via ...

The company known as Snap has recently shared its augmented reality experience, a.k.a. the AR Lens, to Google Chrome for web browser users to enjoy on their online video calls. This is accessible on ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Snap said it is adding ChatGPT to its augmented reality Lenses as AI ...

Snap has detailed its latest OS, new AI tools, and more as it gets closer to the launch of its next-gen Specs launch in 2026.

At Lens Fest 2025, Snap presents new AI tools, payment functions, and tools for its AR platform and the upcoming AR glasses ...