Livestream shopping, or live shopping, first appeared in 2016, when Alibaba introduced it as part of Single’s Day. It was an instant success and became a perennial part of the event. Other platforms ...

The company will bring live shopping and collector-focused experiences to cities spanning the U.S. to showcase collectibles, luxury goods, sneakers and apparel. The tour is a way for the eBay ...

China’s mobile-first culture and thriving influencer economy have propelled livestream commerce to the forefront of the nation’s retail revolution. Platforms like Taobao Live, Douyin, and Kuaishou ...

For those over 30, the idea of live shopping may conjure up corny images of QVC or HSN. But for the younger generation, it has become a new kind of social media where shoppers are spending billions of ...

Darko Pavic, CEO of Fiscal Solutions, Retail Tech Expert with 25+ Years of Experience, Innovator in Global Retail and Technology. Live commerce, a dynamic blend of live video, real-time interaction ...

Both relative newcomers, like TikTok, and incumbents, such as QVC, are investing in livestream social shopping, but the medium is resonating with some consumers more than others. More than two-thirds ...

QVC Group will host the first ever 24/7 live shopping streams in the U.S. on social media platform TiKTok beginning Wednesday. The move comes as QVC, which sells products through its cable TV, ...

Based on the past five years of analysts’ predictions, one would think that 2023, after a period of pandemic-accelerated trial and error, was going to be the year that live shopping took off in the ...

Lotte Home Shopping is seeking new breakthroughs in the saturated home shopping market. In his New Year’s address, CEO Kim Jae-gyeom stated, “We must choose new attempts over familiar methods and ...