The Air Max 95 collection reimagines the spirit of Florida A&M, Spelman, Morehouse, and Norfolk State through color, texture, ...

Nike is getting ready to set foot onto the “Highest of Seven Hills” to give the community a first look at its newest ...

Sabalenka is more than a Nike athlete; she is one of the three pillars in the brand's women's tennis division. Behind Naomi Osaka and Qinwen Zheng, who both have signature collections, Sabalenka ...

Despite LeBron James' recent injury, the Nike LeBron 23 will release on schedule with this "Chosen" colorway arriving next.

Nike reveals the 6th Yardrunners drop inspired by Florida A&M University, Spelman College, Morehouse College, and Norfolk ...

In the mid- to late-1990s, Hardaway starred in the Nike advertising campaign "Lil Penny," featuring the alter ego puppet and ...

Nike has never been afraid to shake things up. This fall, the brand is rewriting history with the launch of its bold new campaign: “Why Do It?” - a fresh spin on the legendary Just Do It slogan. The ...

Holy marketing genius, Nike just pulled off something pretty spectacular. After nearly four decades of “Just Do It” being the most recognizable slogan in sports, the swoosh decided it was time to hand ...

Nike released a new video featuring BYU freshman Jane Hedengren on Tuesday. The six-plus minute video, titled “Run Bigger: How Jane Hedengren Unleashed Her Gift,” was shared on YouTube. It includes ...

Nicholas Alexander Chavez, appearing shirtless in a recent Nike x Jacquemus Moon Shoe campaign video, has fans buzzing. The ...

NEW YORK -- Clutching his young daughter in his arms, LeBron James said on Tuesday that he "stands with Nike," a clear reference to the company's Colin Kaepernick ad campaign. The basketball superstar ...

The sportswear company's recent quarterly report revealed positive surprises, but its struggles look likely to continue.