“I decided to get permanent makeup so I wouldn’t have to take time to do it every day; it was always something I wanted to do,” Dias tells Yahoo Beauty. “I noticed the ink was starting to run right ...

The first permanent makeup that we know of was done by UK tattoo artist Sutherland MacDonald in 1902, but since then the art has been developed and perfected. Today, permanent makeup is more like semi ...

We're all constantly looking for the "longest-lasting" eye, lip, and face products that we know will stay on all day, but there's one procedure pretty much guaranteed to take things to a whole other ...

The benefits of permanent concealer aren’t just physical. Christopher Drummond, a cosmetic tattooist working with dermatologist Dr Paul Jarrod Frank, reports that the treatment often boosts ...

Cynthia LaBonte has never been satisfied with her eyebrows. Try as she might, she couldn't quite perfect the look she wanted. "I have friends who can just do it perfectly, but I never could get them ...

More and more people are opting to wake up with perfectly done eyebrows, lips, and eyeliner, courtesy of permanent makeup. It sounds like a dream, doesn't it? Chances are you're already familiar with ...

IF YOU asked me whether I think I’m high or low maintenance, I couldn’t give you a definite answer. If I’m feeling good, you best believe I’m hopping out of bed at 6am to achieve a full blowout before ...

"It's either closing because of bankruptcy or getting fined...We either support our family or we drown with regulations," said Francesca Scognamiglio, owner of a permanent makeup studio in Orange.