Targeting and segmentation are part of a three-part process referred to as STP. STP stands for segmentation, targeting and positioning, processes that involve taking a close look at your potential ...
Firms tend to go through a whole process in order to decide how best to divide up and conquer their market. The STP Process or Segmentation, Targeting, and Positioning process is how firms ...
Discover how straight-through processing transforms payment and securities trading through automation, enhancing speed, accuracy, and efficiency for financial entities.
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