ZDNET's key takeaways Snapchat's Imagine Lens is now free for all US users.The AI Lens turns your typed prompts into custom ...

Snapchat is expanding access to its AI-powered “Imagine Lens,” allowing all users to generate and edit images with custom ...

Originally available only to Lens+ and Snapchat Platinum subscribers, the feature is now rolling out to all 'Snapchatters' in ...

Snapchat is making its once paid Imagine Lens feature free which lets you create AI filters for Snaps free for everyone.

Snapchat’s first open prompt image generation AI Lens, Imagine Lens, is now free for all users in the US. Introduced last ...

Snapchat’s Imagine Lens, its first open prompt AI image generator, is now free for all U.S. users. The move follows rising ...

Snapchat has unveiled its first ever open-prompt AI Lens, called ‘Imagine Lens’, available to all users for free in the ...

Snapchat has announced a new “Lens+” subscription for its premium subscribers. It provides users access to hundreds of exclusive Lenses and AR experiences, apart from all the perks that come with the ...

Snapchat is transforming AR from a niche tech tool into a platform where anyone can create, share, and earn from immersive ...

At Lens Fest 2025, Snapchat revealed a sweeping set of updates for creators to build, monetize, and share augmented reality ...

Spotify is expanding its partnership with Snapchat to introduce a new way for users to share their favorite songs on the social app. A new “Share Track Lens” feature lets you capture the world around ...

Cyrene Quiamco, a former Verizon web designer, breaks down how she built a business creating Snapchat augmented reality lenses for big brands.