The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jason Hennessey Social ...

Social media marketing connects businesses with billions of users through platforms like Facebook, Instagram, TikTok and ...

So, you’re looking to get a handle on social media marketing for 2025? It can feel like a lot, right? There are so many ...

To be successful in building relationships and connections on social media, having a strategy is essential. Spending time to plan out a strategy will not only save you time in the long term, but will ...

Developing a social media plan is vital for a coherent and effective social media presence for businesses and organizations. Here we go through the step by step process of making and developing your ...

The recent controversy and very brief TikTok ban highlighted the importance for businesses to control their content and evaluate which social media platforms they are using and why. With more than 170 ...

Every brand needs to be on social media these days, but unfortunately, lots of brands are lost when it comes to creating content that actually engages viewers and produces ROI. If you want the effort ...

Today’s social media is different from a decade ago. Higher usage, increased prominence, and other signs of a platform’s success also mean brands take on higher risks when utilizing these channels; a ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

Middle and high school students might be spending too much time on their phones during summer break, some Charleston experts say. But more time outside the classroom doesn’t have to mean more time on ...