Much of our success rides on persuading people to do a certain thing, make a particular decision, or behave a certain way. That persuasion is almost always in the form of verbal communication -- ...

Revolutionary advertiser Leo Burnett once said, "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." What's good advice for writing ad copy also works when writing a ...

Whether you are a cool, calm, and collected pro or someone who hates speaking in public, the same principle will make the difference between a forgettable presentation and one that others love. Take ...

Giving a speech is an art unto itself. If you haven't done many of them before, it's tempting to write down everything you want to say in essay form and read it aloud. Business blog HBR explains why ...

A public relations, or PR speech, announces important developments such as new products, company reorganizations, new staff, new offices, expansion and community events the company sponsors or ...

This post is in partnership with The Muse. The article below was originally published on The Muse. People speak very differently depending on their audience. You might tell your friends things that ...

Even CEOs can have the jitters when faced with making a presentation or moderating a panel. Although some folks make it look easy, others clearly don’t realize their leg-shaking is distracting to ...

Memorizing your presentation will help make it go smoothly (and you feel less nervous), right? Probably not, according to Toastmasters International experts on public speaking. While you should plan ...