Fashion used to move in seasons. Now it moves in seconds. TikTok has fundamentally changed who gets to set trends, how fast they spread, and which aesthetics break through to mainstream culture. The ...

Just when I thought we were officially exiting the beauty-is-pain fashion phase, Gen Z reminds me that I’m merely an aging ...

A close-up of a person's eye surrounded by multicolored glitter on the skin, eyebrows, and eyelid, creating a sparkling, festive effect. Nostalgia is the new cool. Gen Z has turned TikTok into a time ...

'Stranger Things' star Priah Ferguson and TikTok creators PresLee Faith and Jackson Harvey teamed up with Macy’s to showcase ...

With autumn less than two months away, it’s time to start sussing out your closet for all your go-to fall fashion staples as fashion influencers are revealing their predictions for fall fashion trends ...

Forbes contributors publish independent expert analyses and insights. Zoe is a business growth expert covering sustainable fashion & retail. In an age where brand image is everything, an unexpected ...

SEATTLE — A local online creator who's known for his bold style and playful personality is helping to launch a new Seattle outfit competition. TikTok fashion creator "That's So Mavin" has gained a ...

Are CVs out and TikTok pitches in? Designer and content creator Alexei Hamblin has put it to the test. The 23-year-old began a video series on the platform in 2025, where he suggested how he would ...

The internet is buzzing with style discourse after a string of viral TikTok videos reignited an old debate: is the style code broken? In cities across the U.S., straight men are leaning into "gay ...

Prior to bringing her expertise to TikTok, Charles worked with other major platforms like Twitter, Instagram and photo-editing app VSCO, where she held the title director of consumer communications ...

The 22-year-old — whose sister is Alix Earle — talks with PEOPLE about her family's new reality show and her collaboration ...

The mom-to-be, 25, shares her hacks and fashion philosophies with PEOPLE in the wake of a viral style moment ...