Walmart has finally confirmed that it will begin its massive “Black Friday Deals” event on Monday, November 25. Walmart isn’t looking to lower expectations either, claiming the sale will offer ...

Walmart Inc is aggressively expanding its advertising business after years of stuttering progress, even as a proposed deal to buy a stake in video-sharing app TikTok remains stuck in limbo.

New York (CNN) — Walmart confirmed on Friday that it is not advertising on X, the social media platform owned by Elon Musk and formerly known as Twitter. “We are not actively advertising on X. This is ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Walmart is buying a TV maker. Amazon recently rejiggered the price for its streaming service. What ...

Walmart’s $2.3 billion buyout of smart-TV maker Vizio may be stealing headlines, but the retailer’s new financial results offered plenty of other insights into its growth plans. Topline results beat ...

Walmart is placing a large portion of its TV budget into spot this year, rolling out price-comparison ads against local retailers in 60 markets this year, up from 50 last year, reports AdAge. It’s ...

Walmart wants to jump-start Black Friday shopping with a couple of ads in NBC’s Thanksgiving football broadcast that will let viewers visit a virtual store. Viewers will be able to scan QR codes that ...

Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...

Walmart is the latest company to publicly join the growing flock of major advertisers to pull spending from X, Elon Musk’s beleaguered social media company, amid concerns about hate speech — as well ...

After announcing plans to purchase the company in February, Walmart has officially closed on its deal with Vizio, buying out the TV maker for over $2 billion, and it’s all about ads. Walmart confirmed ...

Walmart Inc. WMT continues to command investor confidence, as reflected in its forward 12-month P/E ratio of 36.49, higher than the industry average of 33.45 as well as the broader Zacks ...

Walmart is the latest company to publicly join the growing flock of major advertisers to pull spending from X, Elon Musk’s beleaguered social media company, amid concerns about hate speech — as well ...