6 tips to optimize your website performance using the Page Speed Insights tool. Ensure a consistent, fast user experience and keep your website stable. Having a fast website is important not just to ...

Google Ads has been changing the definition and functionality of audiences, releasing a series of updates and emails that have seemed both cryptic and confusing. Whether it’s due to data ownership, ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Many tools can help you to analyze your website audience data and improve your SEO strategy; in fact, you may be using a combination of them—and maybe even paying to use them. Enter Google Search ...

The problem isn't always your content or your business, it's that you're not using the right tools to optimize for search ...

Technical Principle: By removing unnecessary characters such as comments, spaces, and line breaks from the code, file size can be reduced. For example, merging multiple CSS files into a single file ...

Google Ads is giving businesses access to more data on the Insights page that should help with maximizing sales during the holiday season. According to Google’s data, 53% of consumers plan to shop ...

Field data, considered towards rankings, will vary depending on real-world user device power, screen size, and network connectivity. Lab data has default values for these and, (except in the case of ...