Marketing automation transforms how companies interact with customers. And as the importance of automation increases, the global marketing automation market is projected to grow to $8.42 billion by ...

Marketing automation platforms are powerful tools that help you segment your audience, trigger actions based on their behavior, and measure your campaign's impact. Our top, tested picks will help you ...

NEW YORK CITY, March 07, 2025 (GLOBE NEWSWIRE) -- Marketing automation continues to shape B2C digital marketing, enabling brands to streamline processes, personalize engagement, and optimize campaigns ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

Forbes contributors publish independent expert analyses and insights. I cover marketing, technology, cryptocurrency, and startups. This article is more than 10 years old. If you haven't heard, ...

SAN FRANCISCO, June 18, 2025--(BUSINESS WIRE)--Iterable, the AI-powered customer communication platform, today announced it has been recognized as a 2025 Top Rated Marketing Automation platform by ...

eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More Business automation software automates repetitive and ...

The Salesforce Marketing Cloud Account Engagement platform, formerly known as Salesforce Pardot, has four plans: Growth, for $1,250 per month; Plus, for $2,500 per month; Advanced for $4,000 per month ...

You better read this first before wasting your money. Marketing automation software is a big business. Lead by great companies like Marketo, Pardot, Eloqua and HubSpot, the marketing automation ...