From handmade copy and late-night layouts to the scent of Copic markers and Letraset sheets, Digitas Australia’s creative ...
Entries are now open for Campaign’s Global Agency of the Year Awards. As agencies get ready to submit, global judges share what award-winning excellence really looks like.
Under the changes Hogarth, WPP's production offering, has been closed. Richard Glasson, the global chief executive of Hogarth ...
Based on 16.2 billion installs and 9.6 billion remarketing conversions, the report points to growing budget concentration in Southeast Asia as iOS and Android competition tightens.
SQREEM Technologies, Taylors Wines, GO Communications, and more, in our weekly collection of people moves and account news.
The frugal milk-tea upstart is now the world’s largest F&B chain by store count. The next test is whether it can build real ...
In this interview, Motion Sickness partner and strategist Hilary Ngan Kee breaks down how empathetic humour helped the agency ...
Titled Enjoy the Ride, the campaign pairs award-winning actor and longtime brand collaborator Greg Hsu with Peking Opera artist Geng Qiaoyun inspired by tangma, a stylised horse-riding performance ...
We Are Social and Meltwater data show India as Threads’ biggest ad market globally, while Taiwan and Hong Kong lead reach among adults.
ChatGPT advertising doesn’t behave like search, social, or display. It operates inside a conversational interface where users ...
Dyson has shortlisted Omnicom Media, WPP Media and Publicis Media as part of its global media review. Campaign initially ...
It's random noise to adults but social shorthand for Gen Alpha. Before blaming them, the author argues, look at the culture ...