AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...

“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

“For the past five years, AMC has sought out crucial revenue that is not reliant on the increase of base ... to their attendance.” The ad slot right before the movie begins is particularly ...

AMC will run even more commercials before movie screenings begin, to increase revenue without hiking ticket prices as the industry struggles.

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

AMC started issuing more stock as soon as the share price took off. After a brief pause, the share count started skyrocketing ...