Ethan Holliday is joining the Adidas family as the apparel giant's first baseball NIL athlete. Adidas announced Holliday's ...

Whether you call the sport football or soccer, you know Real Madrid is the powerhouse franchise of the most popular sport in ...

Explore how machine learning is revolutionizing sports gear design by improving safety, enhancing performance, and creating ...

In a report released yesterday, Alison Fok from DBS upgraded adidas AG (0OLD – Research Report) to a Buy, with a price target of €285.00.Invest ...

The ACC announced that East Carolina’s rematch with NC State for the 2025 season opener will kick off on Thursday, August 28. The game was originally scheduled for that Saturday.

ADDYY posts preliminary results for the fourth quarter of 2024. Revenues, on a currency-neutral basis, rose 19% in the quarter under review.

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

The Rutgers athletic program deficit topped $70 million for the second time in four years in 2023-24 after the state ...

Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...

The apparel giant, which outfits Sullivan and Messi, has cast the 15-year-old phenom in a social media video series about ...

Louisville City FC is shedding its stripes. Stephen P. Schmidt has the story about the soccer club starting a new apparel ...