The Hong Kong-based company said the deal with Khaby Lame could generate over $4 billion in annual sales.
The equity-driven deal will see Lame becoming a controlling shareholder.
Lame, whos risen to fame with wordless videos simplifying everyday life hacks, has built a global following of 360 million people on TikTok and Instagram, according to the statement. The ...
Khaby Lame, TikTok’s most-followed creator, just sold a stake in his company, Step Distinctive Limited, for $975 million.
Lame, who is the most followed person on TikTok, grew to popularity on TikTok for his spoofs mocking "life hack" videos ...
Khaby Lame, the world's most-followed TikToker, has inked over US$900 million in a deal which saw the sale of a stake in his ...
The deal allows Rich Sparkle Holdings 36-months of exclusive global rights to Lame's content.
TikToker Khaby Lame just secured a $900m E-Commerce deal. Here's how he did it.
Khaby Lame, the most-followed TikToker, has partnered with Rich Sparkle Holdings to sell a stake in his company, Step Distinctive Ltd., for $975 million. Details here.
The deal will also feature an artificial intelligence version of Lame, using his expressions, voice and gestures to create multilingual social media content.
Khaby Lame, the most-followed creator on TikTok, has sold a stake in his company, Step Distinctive Limited, in an all-stock deal valued at up to $975 million, marking one of the largest business ...
Khaby Lame has turned his work on social media into a multimillion enterprise.