Kayak wants to present a single brand in every market, but an upbeat musical ad that works in France might not resonate with customers in the U.S., and Kayak could lose brand awareness if customers ...
Gen Z has a new shopping habit, and Cetaphil is recalibrating its online strategy to reach these consumers. In an advertising world that’s strayed from comedy in recent years, Kayak has stayed the ...
The ad was set in an operating theatre and depicted a patient with a laptop on his lap while a surgeon poked around his brain to make the patient type. A nurse in the theatre told the doctor: “this is ...
Travel search site Kayak, fighting against the current of controversy after companies stopped advertising on TLC’s “All-American Muslim” TV show, yesterday acknowledged it handled its ad pullout ...
Accidental Kayak spokesman Frank Reardon, ostensibly banned from using the service, returns in an interactive ad for competing company, “Frank’s Kayak.” What started as one of the most inside of ...
Kayak says it will stop advertising on TLC's "All-American Muslim" not because of pressure from conservatives, but, in the words of Kayak's chief marketing officer, because the show "sucked." Hardware ...
Almost 54% of our $835 million valuation for Kayak comes from advertising by our analysis. While online travel agencies like Expedia and Priceline provide online bookings for hotels, airlines, car ...
Kayak.com’s new spot for its hotel business features a follow-up performance by its trademark lounge singer. Vacation-planning destination Kayak.com doesn’t just make flight arrangements, it also ...
Travel search engine Kayak.com has launched a display advertising platform optimized for the travel industry. The new ad platform is based upon technology developed by Sidestep.com, which Kayak.com ...
Kayak pulls ads from "All-American Muslim"; Paris Jackson talks to Ellen DeGeneres.. Kayak Pulls Ads from 'All-American Muslim': " Kayak.com has decided it will not run ads for the second season of ...