Prosus has successfully completed its tender offer for Just Eat Takeaway. com, with overwhelming support from shareholders, ...

Apollo.io reports AI is transforming sales, enhancing efficiency and revenue. Generative AI aids in tasks like prospecting, while human intuition remains crucial.

Sometimes, when we talk about segmentation, we can get caught up in thinking about it as merely categorization—we’re deciding what labels to put on people into and who belongs where. This is like ...

Learn the core practice of dividing a broad market into distinct subsets of consumers based on shared characteristics.

It's all anyone can talk about in e-commerce marketing lately. You can't just create general marketing content anymore, you have to offer your audience a hyper-personalized message based on their ...

The embedded finance market in Ireland presents opportunities in consumer credit within online retail/travel, embedded ...

Los Angeles boutique brokerage owners see upside for themselves in Compass’ $1.6 billion buy of Anywhere Real Estate.

The corporate regulator says it did not tell La Trobe Financial to shut its online customer portal, despite the firm saying the move was necessary to comply with an order from the Australian ...

Here's how organizations can use AI to reduce friction, personalize engagement, and proactively support customers—while ...

According to Precedence Research, the global pharmacovigilance outsourcing market size will grow from USD 5.75 billion in ...

Nike, the world's most valuable sports brand, is evolving its business model to get closer than ever to consumers, especially younger ones ...

Stravito gets conversational with AI Personas that surface richer insights from market research - SiliconANGLE ...