Nike is building what it calls the electric bike for feet, a shoe built to let average runners go further with less effort. Nike is launching a powered shoe that will help everyday runners and walkers ...

New motorised footwear system gives everyday runners a powered boost to move farther In October 2025, Nike pulled back the curtain on a bold new chapter in its innovation story: Project Amplify, ...

Project Amplify uses a robotic brace to boost your walking speed, with commuters in mind instead of pros. Project Amplify uses a robotic brace to boost your walking speed, with commuters in mind ...

It takes a lot to put a smile on my face. I’m skeptical by nature and am always trying to cut through any marketing jargon to determine if something lives up to the claims. It’s probably why I’ve ...

Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the natural movement of the human ankle and lower leg. Or, you can strap on ...

After an ego-bruising couple of years, Nike is on a mission to prove that it’s still the innovator it once was. The Swoosh’s share prices tumbled by $28 billion last year after reporting a 10% drop in ...