Jane Power makes the case for brands to stop renting musical fame and start building ownable sounds that live in people’s ...

Geico's Gecko ventured into new territory this week with its first live, unscripted podcast appearance, part of a new marketing strategy enabled by artificial intelligence, according to a press ...

The Gecko’s guest spot on “Fudd Around and Find Out,” which runs over six minutes, may seem like a novelty at first glance, but is part of a concentrated push from Geico to branch further beyond ...

NEW YORK--(BUSINESS WIRE)--For the first time, the GEICO Gecko is stepping into a live, unscripted conversation. Today, the brand character appears as a real-time, AI-powered participant on the ...

The iconic brand character joins Azzi Fudd’s podcast as a real-time, AI-powered participant, a first for the brand For the first time, the GEICO Gecko is stepping into a live, unscripted conversation.

For the first time, the GEICO Gecko is stepping into a live, unscripted conversation. Today, the brand character appears as a real-time, AI-powered participant on the iHeartMedia podcast "Fudd Around ...

Here’s a first: The GEICO Gecko was a guest on a live unscripted “special episode” of the podcast Fudd Around And Find Out hosted by the Dallas Wings’s Azzi Fudd (No. 1 overall pick in the 2026 WNBA ...