LSU has extended its partnership with Nike through 2036, including a brand-new NIL program that involves select LSU athletes.

BATON ROUGE — LSU not only announced it is reupping its long-term partnership with Nike ON Thursday but that the school will ...

Athletic apparel giant Nike has a significant toehold in the world of collegiate sports. It's a situation that doesn't seem ...

Nike in conjunction with announcing a long-term partnership extension with LSU that runs through 2036, is unveiling the Blue ...

Nike launches Blue Ribbon Elite NIL program at LSU with 10 Tiger athletes. Four Lane Kiffin assistants return to Ole Miss.

Tiger Woods’ 82 PGA Tour victories and Roger Federer’s 20 Grand Slam titles established them as global icons long before ...

Former New York Giants star wide receiver Odell Beckham Jr. has people - including fellow pro athletes - talking about how to make $100 million last a lifetime.

The Business of Creativity and former Nike CMO Greg Hoffman have teamed up to reimagine how athletes build their personal ...

The era when Deerfield native Eric Porter was in high school (2010-14) might have the peak years of “sneaker culture.” Buy, ...

Women’s sports are growing fast. More people are watching, and more companies are signing big deals with athletes. Tennis ...

The list of highest paid Black women athletes in 2025 is officially here.

Coco Gauff topped the list with $31 million, followed by Aryna Sabalenka ($30 million) and Iga Swiatek ($23.1 million). Of ...