Sweden-based Spotify Technology SA has agreed to buy podcast advertising and publishing platform Megaphone, it said on Tuesday, the latest in a series of a deals to boost its podcast platform.
In the days leading up to what is expected to be a chaotic U.S. presidential election, publishers are using new software tools to analyze their news coverage in order to make advertisers more ...
The network was launched with Breakr, a creator agency platform attempting to combat creator economy payment barriers.
Most networks operate on a net-30 or net-60 payment schedule for publishers. They collect money from advertisers first, hold ...
Google will replace AdSense’s Ad Networks block with an Authorized Buyers control on Nov. 6, allowing new buyers by default ...
AI tools can streamline paid search campaigns – but only with the right prompts, privacy settings, and human oversight.
Digital Spotlight, an Australian digital marketing agency with locations in Newcastle, Sydney & Los Angeles, reports a significant trend among Australian small and medium enterprises shifting their ...
The NFL's critique of Nielsen's audience measurement highlights shifting dynamics in the ad-supported streaming era.
After deflecting the U.S. Justice Department’s attack on its illegal monopoly in online search, Google is facing another attempt to dismantle its internet empire in a trial focused on its abusive ...
The Trump administration is cracking down on pharmaceutical advertising—but stopped short of the worst-case scenario some drug and ad executives feared. The moves could dent, but not demolish, the ...