Affiliated with ASATSU-DK (ADK), 3rd largest advertising network headquarter in Japan and the largest independent global ad network, AGA-ADK is a full-fledged communications agency in the MENA region.
The talabat campaign in the UAE and Bahrain was rolled out across OOH, radio placements, digital paid media, social media, influencer collaborations, CRM and in-app communications. This multi-channel ...
The MENA Power List 2025 brings together the most powerful people from across the creative and marketing landscape in the ...
Dani Richa, Elda Choucair and Reda Raad discuss the risks, being curious and disruptive, and leaning into wisdom and original ...
GymNation removes all the weights from selected locations and offers the public 'mental fitness' classes in collaboration with Sage Clinics.
Leaders across brands and agencies discuss the profitability – and the cost – of DEI, calling for the right culture and ...
Users who let their phones rest for seven hours each night, for seven consecutive nights, earn an AED 100 voucher, redeemable ...
Makram Fata on the new golden era of production. The region is entering a golden era for cinema, television, and live events. Regional audiences are demanding high-quality, authentic storytelling that ...
Some say advanced production tech has improved workflows without affecting budgets, others say it's come at the cost of craft ...
In the UAE and Qatar, Tanishq leaned into short films, static visuals, influencer partnerships, and social-first formats.
Parisima's Tiago Costa says that we need to save the word “toxic” for situations that truly warrant it, and enable safe and ...