Knix and McDonald’s show how Canadian campaigns with celebrity power can deliver real impact. Learn what small brands can ...

Welcome back to your weekly roundup of the biggest stories in Canadian marketing, business, and culture. This week, we’re exploring how AI is reshaping search, a bold new sustainability roadmap, ...

In today's hyper-connected, ever-evolving business environment, marketing is no longer a side function delegated to a team of ...

Release from aptn.ca Are you an experienced professional with a passion for Indigenous storytelling and community empowerment ...

Discover the latest in Canadian marketing—from Knix’s empowering collab with Kristen Bell to Barbie’s hockey-inspired dolls ...

A heartwarming ad from Quebec’s Eastern Townships is going viral for embracing American tourists—literally. Discover how a 30-second video promoting hugs over politics is boosting bookings, bridging ...

Search isn’t what it used to be. Yes, Google holds its ground, but it’s no longer the only place people go when they’re looking for products, services, or recommendations. Social platforms like TikTok ...

Maple Leaf Foods is shaking up traditional food marketing with bold new campaigns like #NotStuntProtein and Canada’s Next Top Dog. Discover how the legacy brand is winning consumer trust with real ...

As the new year approaches, it’s always insightful to look back on your consumption habits throughout the past year. Did you support any Indigenous brands? Were you more willing to support a brand who ...

Hiring new marketing talent? Meet 12 standout Jelly Academy graduates ready to bring fresh ideas, digital expertise, and industry knowledge to your team. Explore their skills and connect with top ...

Once a regular part of the Canadian marketer’s calendar, cross-border travel to the U.S. is facing growing hesitation, and not just for vacationers. Business travellers across Canada are rethinking ...