Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. Tim Cook's leadership at Apple remains steady as he continues ...

Apple for decades has been known for a consistent string of design-forward, tech-defining consumer products that have shaped how people use technology.

Long story short, Cook isn’t leaving Apple any time soon, per a report from Bloomberg. This meshes with the news of Williams’s retirement: Williams is 61 and has worked at the tech giant for 27 years, ...

A new report stated that Apple CEO Tim Cook is not stepping down anytime soon, dismissing rumours of a leadership transition in 2026. While John Ternus remains a strong future successor, Cook is ...

The report has set off a guessing game as to who will take over the tech giant when Cook departs. (Apple did not respond to a request for comment on the FT story.) The name most commonly mentioned is ...

The hit Apple TV+ workplace thriller "Severance" returned for a second season last week, and Apple continues to heavily market the show. In a short video shared today by "Severance" executive producer ...

In 2011, Tim Cook succeeded Steve Jobs, and needless to say, he was under incredible pressure because of the shoes he was filling. Nobody was sure that anyone could fill Jobs' visionary shoes. But not ...

Apple CEO Tim Cook is in Washington, D.C. to meet with US lawmakers about the upcoming App Store Accountability Act, reports ...

Apple CEO Tim Cook may not be retiring anytime soon. Earlier this month, a report by Financial Times revealed that Tim Cook is planning to step down as soon as next year. However, a new report by ...

Utah was the first US state to pass a similar law earlier this year, and Australia introduced a nationwide social media ban on under-16s this week.

Apple CEO Tim Cook visited the severed floor of Lumon Industries. Before exiting the elevator, Cook’s “severed” self grinned mischievously, walking the long white hallways to meet Mr. Seth Milchick ...