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17 Texting Platforms for SMS Marketing & How to Choose
Most of the day, your audience is probably not at their computer, but they probably have their cell phone on them. Roughly 90% of cell phones in the U.S. have unlimited texting and 97% of US adults text (Pew Research, 2015 SMS stats, and 2018 stats). That's why SMS is such an important channel to invest in because it reaches people whenever and ...
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