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🪒 Dollar Shave Club is returning to the irreverent humor that first gave it an edge. Unilever acquired the direct-to-consumer brand for $1 billion in 2016, and then 65% of Dollar Shave Club’s assets were purchased by private-equity firm Nexus Capital Management two years ago. Now, after spending some time on perfecting its products, Dollar Shave Club is focusing on marketing with a major ad campaign. The playful 60-second spot “We Put Our Money Where It Matters” was made with AI to poke fun at
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