The simple 'hokey pokey' sold on the Bowery was just the beginning. The treat's democratization was its key to success; everyone from office boys to elite brokers enjoyed the penny dessert. This laid the groundwork for future innovators. In 1928 San Francisco, George Whitney created the 'IT'S-IT' by sandwiching vanilla ice cream between two oatmeal cookies and dipping the entire thing in dark chocolate, a local legend that still exists. Then, in the 1940s, the modern version arrived when Jerry N